As Alyce Designs steps into Prom 2013 they do it with a new identity, Alyce Paris. Playing off their French roots, Alyce has now added Paris to their design label. With the baton of fashion design being passed from Alyce Hamm to her talented nieces Claudine Hamm and Nathalie Lambert a new and refreshing breath of styling is now a part of the Alyce collection of prom, pageant, and homecoming. With the release of Homecoming 2012 Alyce Paris brings the sparkle back to homecoming with heavy stoning, glittering sequins, and exceptional styling.

Yes, when we say Claudine and Nathalie brought back the trend setting fashion that founder Alyce Hamm used to make Alyce Designs the most respected name in the prom industry, we can say it with pride. Remembering the days of cap sleeve or short sleeve, full hand beaded gowns, keyhole and criss cross lace up backs combined with the use of the colors dragonfly, aubergine, and hunter green accented with gold to make a collection full of dream dresses that every prom girl wanted to own. (Yes, some of the staff of International Prom remember these 20 year old styles with much pride!) No, the styling is not 20 years old but the attention to every detail from the fit to that of the perfect hue is as much a part of the Homecoming and Prom collection as it was then.

Showcasing that glitz and glamour for which Alyce is known come fabulous sexy one shoulders, high end sparkle, drop dead gorgeous strapless party dresses with light stealing sequins, and perfectly tucked and embroidered fabric that helps to hug every curve making the Fall Homecoming 2012 and Prom 2013 collections from Alyce Paris have the look that you will be gravitating to when you search for that homecoming, formal, or party dress to dance the night away.

As always visit your favorite International Prom Association Retailer for your favorite Alyce Paris dress for fall formals, party, homecoming or prom 2013.